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From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. There has been a drop in sales. = Sales have _________________.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Sales have increased for three years _________________. = Sales have increased for three years in a row.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. You have to market these particular attributes. = You have to market these particular _________________.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We shouldn’t use the same old strategies. = We should __________________ using the same old strategies.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Thanks to smart planning, we have __________________ another crisis. = Thanks to smart planning, we have thwarted another crisis.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We shouldn’t rule that out as an option. = We should still _________________ that an option.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. The figures are down from January. = The _________________ are down from January.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Our company has seen 10 years of uninterrupted growth. = Our company has seen 10 years of _________________ growth.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We should market this product as being durable and dependable. = We should market this product as being _________________ and dependable.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We need to develop a new strategy. = We need a new _________________.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. You should change that colour. = You should _________________ that colour with another one.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. This brand is known around the world. = This brand is world-_________________.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Will this brand be marketed all over the world? = Will this brand have a global _________________?
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. This particular campaign isn’t doing so well. = This particular campaign is __________________ .
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. The market is __________________ with these types of products. = The market is already full of these types of products (There isn’t any room for another one).
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We want to make sure that this new message doesn’t __________________ what we’ve been saying before. = We don’t want the new message to be at variance with the previous one.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Give me a couple of days to ___________________ this strategy. = Give me a couple of days to think about this strategy.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. This type of mistake can have serious _____________________. = This type of mistake can have serious consequences.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. This, for example, is the marketing plan from last year. = This, for _________________, is the marketing plan from last year.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We need to create a consistent brand _________________. = We need to create a corporate image that doesn’t change.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We’d like to change consumers’_________________ of our brand. = We would like to change how consumers see our brand.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. These types of products are becoming _________________ popular. = These types of products are becoming more and more popular.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Our market researchers have determined that this is an effective approach. = Our market researchers have come to the _________________ that this is an effective approach.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. It’s not easy to _________________ the outcome of this campaign. = It’s not easy to know in advance what the outcome of this campaign will be.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. The next step is to ________________ the results. = The next step is to measure/evaluate the results.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Who is going to be the lead on this project? = Who is going to be in __________________ of this project?
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Which approach do you recommend? = Which approach do you ___________________?
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. We shouldn’t _______________ the importance of these recent developments. = We shouldn’t overemphasize the importance of these recent developments.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. He _______________ to bring up several important issues. = He didn’t bring up several important issues.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. A new business prospect = A _________________ customer/client
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. He was _________________ a product we were not interested in. = He was trying to sell us a product we were not interested in.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. There are more effective ways to _________________ prospective customers to buy our products. = There are more effective ways to convince prospective customers to buy our products.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. The results of the research _________________ me to take a different approach. = After seeing the results of the research, I decided to (I had to) take a different approach.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. To _________________ an idea = To make an idea fail/ To reject an idea
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Our customers don’t like it when we ____________ things down for them. = Our customers don’t like it when we oversimplify things for them in order to make them easier to understand.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. Why can’t he ever answer a question directly? = Why does he always talk __________________ a question?
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. How do you plan to _________________ this campaign? = What changes do you plan to make to this campaign?
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. To take a _________________ view = To not be overly optimistic.
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. What kind of _________________ will this have on sales? = How will this affect sales?
From the list “Choose the right synonym” – Choose the right word to make the two sentences have the same meaning.
Q. National advertising will be negatively _________________. = This will have a negative effect on national advertising.
Choose the correct synonym for each of the bolded words/expressions;
Q. web campaigns = _________________ campaigns.
Choose the correct synonym for each of the bolded words/expressions;
Q. catering to these types of customers = _________________ these types of customers.
Choose the correct synonym for each of the bolded words/expressions;
Q. increased level of interaction = increased level of _________________.
Choose the correct synonym for each of the bolded words/expressions;
Q. online video providers are getting in on the race = online video providers are _________________.
Choose the correct synonym for each of the bolded words/expressions;
Q. the traditional 30-second TV spot = the traditional 30-second TV _________________.
Choose the correct synonym for each of the bolded words/expressions;
Q. to engage the viewer in the online-viewing experience = to __________________ the viewer in the online-viewing experience.
Choose the correct synonym for each of the bolded words/expressions;
Q. these ads are _________________ made for the online channel = these ads are expressly made for the online channel.
Choose the correct synonym for each of the bolded words/expressions;
Q. to improve ad relevance = to improve ad _________________.
Choose the correct synonym for each of the bolded words/expressions;
Q. _________________ video technology = personalized video technology.
Choose the correct synonym for each of the bolded words/expressions;
Q. a brand experience that a customer will remember = a _________________ brand experience
Fill in the blank with the best response.
Q. Have you seen last month’s sales ______________?
Fill in the blank with the best response.
Q. Sales are ______________ by 50% compared to this time last year.
Fill in the blank with the best response.
Q. We’ll be looking to hire a sales ______________ soon.
Fill in the blank with the best response.
Q. In much of the business world, the calendar year is divided into four ______________.
Fill in the blank with the best response.
Q. To write up a contract = To ______________ a contract.
Fill in the blank with the best response.
Q. The amount on the ______________ ( = an official bill) is higher than what we agreed on.
Fill in the blank with the best response.
Q. Our company offers a wide ______________ ( = variety) of software.
Fill in the blank with the best response.
Q. I work for a company that does ______________ advertising.
Fill in the blank with the best response.
Q. We plan to launch a new sales ______________ to attract new customers.
Fill in the blank with the best response.
Q. Our customer ______________ is made up of mostly middle-aged white men.
Fill in the blank with the best response.
Q. The numbers for the last quarter were very ______________ ( = positive).
Choose the best possible response.
Q. What do you do with market research?
Fill in the blank with the best response.
Q. I don’t really see a lot of sales ______________ for this product.
Fill in the blank with the best response.
Q. What percentage of your ______________ ( = potential deals) end in closed deals?
Fill in the blank with the best response.
Q. The percentage of sales the company has left over as profit after paying all expenses is called a profit ______________ .
Choose the best possible response.
Q. If a profit margin is “not sustainable”, it means that:
Fill in the blank with the best response.
Q. The most successful salespeople in a company are referred to as its “top ________________”.
Fill in the blank with the best response.
Q. Tom did so well last year, he was ________________to management.
Fill in the blank with the best response.
Q. The manager gave a new sales ________________ to a potential new customer.
Fill in the blank with the best response.
Q. There are several reasons for this ________________. ( = inability to understand one another/ come to an agreement)
Fill in the blank with the best response.
Q. We are looking to _____________________ with other players in the industry.
Fill in the blank with the best response.
Q. This decision will not affect our _____________________. ( = profits)
Choose the best possible response.
Q. When potential is “realized” it is:
Fill in the blank with the best response.
Q. We’ve got to do an analysis on the length and cost of our sales _____________________. ( = complete sales process from beginning to end)
Fill in the blank with the best response.
Q. In sales, “customers retained” refers to the customers that a company _____________________.
Fill in the blank with the best response.
Q. Mr. Lin has a lot of experience, but he still doesn’t meet the _____________________ requirements for this position.
Fill in the blank with the best response.
Q. These _____________________ programs are designed to improve sales performance.
Fill in the blank with the best response.
Q. Sales managers are paid to _____________________ results.
Fill in the blank with the best response.
Q. How effective are these programs over the _____________________? ( = over a long period of time)
Fill in the blank with the best response.
Q. Many sales managers use _____________________ software to improve sales performance.
Fill in the blank with the best response.
Q. Everyone feels the same = everyone is on the same ______________________.
Fill in the blank with the best response.
Q. This is a repeatable process with clearly defined ______________________. ( = rules on how to do things)
Fill in the blank with the best response.
Q. In our company there’s quite a ______________________ ( = big difference) between the lower performers and the top performers.
Fill in the blank with the best response.
Q. There is a huge potential for improving performance, and our company is in a good position to ______________________ ( = realize/use) this potential.
Fill in the blank with the best response.
Q. They have many ______________________ trained salespeople.
Fill in the blank with the best response.
Q. We have to ______________________ our development efforts on providing our salespeople with road maps to success.
Fill in the blank with the best response.
Q. In business, a “road map” is a ______________________.
Fill in the blank with the best response.
Q. Jim wasn’t able to ______________________ ( = finalize) the deal.
Fill in the blank with the best response.
Q. I run a small ______________________ e-commerce company.
Fill in the blank with the best response.
Q. A ______________________ is a series of products that are somehow related.
Fill in the blank with the best response.
Q. List price is the price established by a product’s _____________.
Fill in the blank with the best response.
Q. A _____________ outlet is a store that sells merchandise directly from the maker to the consumer.
Fill in the blank with the best response.
Q. Outlet stores have cheaper prices because they have eliminated “the _____________”.
Fill in the blank with the best response.
Q. A ______________ sale is generally held by a store going out of business.
Fill in the blank with the best response.
Q. Irregulars or imperfects are goods (often clothes) that don’t _____________ the manufacturer’s standards for quality.
Fill in the blank with the best response.
Q. I always speak the truth when talking to customers. I never make any _____________ promises.
Fill in the blank with the best response.
Q. One of the tricks in sales is to be persuasive without being _____________.
Fill in the blank with the best response.
Q. Sales people are most effective when the client sees them as _____________.
Fill in the blank with the best response.
Q. Contrary to _____________ ( = what most people believe), body language doesn’t matter in sales.
Fill in the blank with the best response.
Q. A good salesperson is good at _____________ ( = determining) the prospect’s needs.